Film Magazine Website Analysis Sight and Sound The web banner consists of the BFI logo, which when clicked on directs the viewer to the homepage. On the left there is a menu tab that can direct the viewer on where to go. The visual layout of the website is simple and changes monthly to match the colour scheme of the latest issue. In this instance, the colour scheme black, pale blue and a dusty white. The main page consists of bold black font reading “Sight and Sound”, establishing the name for the reader. Within the text, is an image of Wes Anderson, which is where the pale blue and dusty white colours appear. The image is grainy and slightly white washed, creating a stylized vintage effect. Upon scrolling down there is the same image, but without the text over it, with a link to purchase the magazine in which he features in. The text stating “the latest issue of Sight and Sound” encourages the reader to be up to date with the newest stories and to feel involved in the world ...
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